Guidi is an Italian footwear brand based in Pescia, Tuscany. The company began operations in 1896.
In 1896, Guido Guidi, Giovanni Rosellini, and Gino Ulivo founded the "Conceria Guidi Rosellini" tannery in Pescia. Pescia is located in Tuscany, a region with a documented leather tanning tradition dating to the 14th century.
Guidi operates its own tannery in Tuscany. The company maintains the use of traditional leather tanning techniques.
Guidi uses vegetable-tanned leathers in its footwear. The brand applies an "object-dyeing" process, where finished products undergo dyeing after assembly.
Guidi produces a variety of footwear, including boots and shoes. Products are identifiable by minimalist designs and specific material selections.